Everyone is talking about ‘the first look’ right now. That moment when your eyes meet for the first time, and you see your partners wedding look. These moments are captured by your photographer and posted on social media, it is a definite trend. But we know of another ‘first look,’ it happens a lot, and has just this moment happened here.  

A bride arrives, as we welcome her and talk through how the appointment will go, she is already scanning the rails at our collection. We offer brides the opportunity to browse our collection, this gives them a chance to feel fabrics, look at detailing and talk through styles. We select dresses to try and talk through each one, usually adding a wild card here and there. And then it happens, they fall in love and no other dress stands a chance. 

Once the celebrating and congratulating calms, they so often say the words 

‘You know, I spotted this dress as soon as we arrived and I knew it was the one’ - And there it is, the first look. 


Lucy’s ‘YES TO THE DRESS’ moment